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WE OUTSIDE

PEPSI WE OUTSIDE

Creative / Art Director
The·Team

Took to the streets, using real fans and real moments during games 3 & 4 of the NY Knicks playoffs. Highlighting how Pepsi is part of the surprise, excitement and disbelief, that was this historic playoff run for New York.

Press: Ad Age

 

THE TEAM
GCD: Danny Mota / CD: Adam Valley, Ernest Baker
Copywriter: Jason Saimpy / Designer: Steph Carrasco
Producer: Umara Vance, Danielle Howell / Photographer: Jack Underwood, Shotti